Twitter lets you send or receive messages up to 280 characters long.

So why it is so important?

You can create a linked network by following people and then get fans to follow you on twitter and then feed the ecology with small messages which will provide people insights about your ideas, your work, and your audiobook.

So how to get going with Twitter?

  1. Go to and sign up.
  2. Create an account.
  3. Once you’re signed up, look for some followers. Start with your contacts: Use “Find people” to search for them and then follow them. Hopefully, the people you follow will follow you, too!
  4. It’s helpful to start out by watching the conversations going on. Then, when you feel ready, start to engage with your followers by sending your own tweets.
  5. Focus your tweets related to your work and your audiobook. This way your search hits will increase and people would be able to find you quickly.

Get the Most Out of Twitter

Follow the people you’d like to be associated with. Don’t follow everyone who follows you. (This can become unmanageable, plus you might not want to indicate an interest in all of them).

  • Follow people who share your interests. They’re most likely to retweet (pass along) your own tweets.
  • Share everything that you want associated with your personal brand: articles, videos, blog posts, books, products, news, etc. Link to things your fans and followers might find interesting. If you post something fabulous to your blog, tweet about it and send the link.
  • Retweet. Post any messages from other people that you consider worth sharing.
  • Try to have more followers than people you’re following. Try for about two thirds more.
  • Create a custom background for your Twitter profile to engage people visually and show your style.
  • You can use Twitter online, from its website and from one of the free apps that bring its functionality to your phone or computer. Try TweetDeck, Twitterific, or Twitter (for the iPhone).
  • Using your blog, Facebook page, and emails invite people to follow you on Twitter.